When starting a small business, it can make financial sense to print your own labels to save costs, using a desktop printer and sheet labels. However, as your business continues to grow, there is a need for higher-quality labels to be able to expand your market reach and stand out against your competitors.
Using professional roll labels is a notable alternative to sheet labels, and here are the reasons why:
Costs Less
When printing just a few labels, it can be cheaper to do so at home, but as your business starts to grow, and you need 100+ labels at a time, the costs for sheet labels and expensive desktop printer inks start to mount up.
On the other hand, with roll labels, the more you buy the cheaper the price per label becomes, so if you need more than 100 labels at a time it can make financial sense to buy professional labels.
Saves You Time
As a small business owner, you will have a 1000 things to do to keep your business running. Printing labels can take up a lot of time, especially when it comes to design, sorting printer layout, and re-printing when the sheets jam in the printer!
By using Bespoke Labels, after the initial design and set up, to order your labels it is as simple as sending us a message, and then your labels are delivered straight to your door!
Little Wastage and More Economical
When you print your own labels in sheets, you run the risk of ruining quite of few of them if your printer’s calibrations are even slightly off. No one wants crooked labels for their business. When creating roll labels the printer is specialised for producing perfectly measured labels in rolls ready for application, therefore, the chances of misprint, wrinkled paper, jams etc. are much less.
More Shape and Size Options Available
When using sheet labels you are restricted to pre-cut sizes available and rarely do these include shapes out with rectangles and circles. Roll labels give you the flexibility to create custom shapes. As your business grows there is a need to be more creative when designing your labels to help you to stand out from the crowd and give you a more professional look.
More Label Materials Available
You can get roll labels in virtually any material available, which gives you much more options to choose from. Sheet labels usually come in matt white paper only. The materials roll labels come in include pre-coloured, clear, metallics, textured paper, waterproof, and gloss just to name a few.
Higher Quality
Roll printing is carried out on specialised industrial printers, therefore the image quality of your labels will be much higher than anything that can be achieved on a desktop printer. Professional labelling software used to create the label design also allows adjustments up to 0.1mm, this can be used to ensure your design is perfectly aligned.
More Robust
One important factor in label printing that is often overlooked is the labels’ finish. Most in-office sheet labels and printers don’t have the capacity to produce labels with any sort of special finish. Professional roll printing, on the other hand, can include treatments laminate for extra-label protection against damage caused by things like moisture,
Better Adhesion
Sheet labels include adhesion (the bit that makes the label stick) for easy application to the product, but that doesn’t mean it’s strong. When you use roll labels, you have different options for your labels’ adhesive. These include extra permanent and removable.
Bespoke Labels and Roll Labels
At Bespoke Labels we use professional industrial machinery, therefore all our labels are printed on rolls, which means you get all the benefits mentioned above! If it sounds like something you would like for your business contact us now.
